Showing posts with label Strategic Goals and Objectives of the Ecommerce Website. Show all posts
Showing posts with label Strategic Goals and Objectives of the Ecommerce Website. Show all posts

Sunday, July 29, 2018

Unit 1 Human Resources Management – Morgan Hunt

Unit 1 Human Resources Management – Morgan Hunt

11-04-17 Maddox Smith 0 comment

Unit 1 Human Resources Management – Morgan Hunt

ProgramBTEC Higher National Diploma in Business
Unit Number and TitleHuman Resources Management – Morgan Hunt
QFC LevelLevel 5

Introduction

Morgan hunt is one of the top recruiting agencies in UK with its most of the operations in London, Manchester and Birmingham. The company presently employs around 2000 consultants and works for clients from various sectors including charities, educational organizations, government institutions, NHS, etc. the company helps in recruitment of the best in class employees for these organizations and helps the companies in recruiting for charity jobs, senior managerial positions, education sector, raising of funds, management of finances, policy making, HRM, housing associations, property matters, revenues matters, etc. The human resources management morgan hunt study basically aims to discuss the functioning of the company Morgan Hunt and what led to its success after being started only some 20 years back. The  human resources  are the main reason for the success of any firm including Morgan Hunt and they have identified this thing very well and this helped them to excel in various fields by continuously motivating, improving, training and rewarding their employees.
Human Resources Management Assignment - Morgan Hunt - Assignment Help
Human resources management deals with the management of the most important resources of the organization that is the people. The best efforts to handle these resources prudently can be a win-win situation for the company top management as it could help in making most efficient use of the skills and competencies available with the company employees and also they are motivated to make the effective utilization of the other resources of the organization. Thus the current study aims to develop an understanding of the management of the human resources in an organization through discussing the case of Morgan Hunt. Also the focus is on how the company recruits the best in class candidates, motivates them to perform and how the cessation of the employment is done. The company Morgan Hunt has been awarded by various agencies including the Best Recruiter award by the UK government.

Lo 1 understand the diffreence between personnel management and human resource management

1.1 distinguish between personnel and human resource management

The organization undertakes HRM as an integral part of all the activities of the organizations whereas the personnel management is more over an independent function and more deals with the supervision work of the employees at work. The human resources management deals with the management of the most important resources in the organization and this is done through the use of motivations, recruitment and selection procedures, hr policies, raining, path development, employee grievance redressing, etc. and thus the scope of HRM is considerably broad in case of organizations (Collings et al, 2009). Personnel management has only the work of getting the task work done from the people but taking care of the employees and motivating them to perform or undertaking appraisals is not a part of their regime. HRM constantly deals with making their employees to perform the best out of their skills and deals with the continuous development of their competencies in handling the business situations through the use of training and development programs in the organization. The modern organizations like the Morgan Hunt have realized the reason for their success being the most effective handling of the human resources of the company and thus claiming the leading position in the UK recruitment and consultation services industry.

1.2 assess the function of hrm in contributing to organisational purposes

The main function of the HRM is to enable the recruitment and selection of the most suitable employees, training them, identifying the gaps between actual and desired performance, taking corrective measures, continuously plan to motivate employees to outperform, taking care of the benefits an interests of the employees in the organization, planning their career path, etc. Thus it deals with taking care of the most important resources in the organization which in turn will lead to successful and effective handling of the other resources in the organization. Thus as seen in case of the organization Morgan Hunt which mainly deals with providing the recruitment and other business support services like financing or raising funds, risk management, legal issues, etc, the most important factor is the success of the organization is the company’s own process to recruit and employ the best and most potent employee in itself. The company currently has around 200 recruitment consultants and they help in providing the business needs of around 2000 clients and helps in selection of best employees for charity jobs, senior management positions, finances, etc. Thus role of HRM is crucial in contributing to the purpose of the organization as in case of Morgan Hunt (Geoffrey, 2015).

1.3 evaluate the role and responsibilities of line managers in hrm

The role of line managers is very crucial and they help the organization in delivering the overall performance in order to meet the needs and expectation of the clients. The role of line managers in the case of Morgan Hunt is important is handling the performance of the employees which are involved in recruitment of talented and skilled employees for clients through the role of recruitment and business support consultant (Buettner, 2015). If these consultants of the company are not able to match the individual employees or the recruits to the needs of the organizational clients such as charities, educational sector, etc then the reputation and the position of the company Morgan hunt will be impacted and thus the role of line managers is related to management of the work done by the front line recruiters. Thus the line managers constantly engage in motivating, training and providing support to the consultants to enable best services to the client needs and sustainment of a competitive advantage.

1.4 analyses the impact of legal and regulatory framework

The law and the regulatory framework entail the protection of the rights of the employees at the workplace and treating them in an indiscriminate manner. It requires the employer to define the work hours and pays for the overtime schedules along with taking care of a fair pay and the pension or other benefits of the employees. The employer must not only be responsible for the employee welfare during the course of job but also after the end of the job period. Also the employer must not discriminate the people at the workplace on the basis of gender, age, religion, caste, etc and must provide equal opportunities to all the employees at work and while the process of recruitment. Also employer must take care of the health and well being of the employees and allow for safe working conditions for all. The company Morgan Hunt is well relevant with the Labor and employment laws at UK and takes due care of its employees and their interests (Mark, 2014).

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Strategic Goals and Objectives of the Ecommerce Website

Strategic Goals and Objectives of the Ecommerce Website

20-04-17 Maddox Smith 0 comment

Strategic Goals and Objectives of the Ecommerce Website
Strategic Goals and Objectives of the Ecommerce WebsiteThe company has the idea of having website ‘www.presentyourstyle.com’ is for implementing some strategies. Therefore the strategic goals and objectives of the website for the company can be explained as:
  • Online services would increases the area of the customer section from the entire market so the company would have more sales and more profit
  • Display of all clothing with abundant designs, styles and options for various groups at one website leads to stickiness of the customers
  • Online services helps the company to save the time to maintain each activities at a place
  • Simultaneous access of the website is possible so it will increase customer satisfaction as the waiting time is not present as of stores
  • Contract with another company ‘Diva Clothing’ for processing of requests of the customers received from the website leads to a new trend of integrated business for saving efforts, time and money
  • Increase in number of sales at reasonable price cause more profit along with long time customers
  • Better tracking and management of the customers and the products

Stakeholder analysis for the website ‘www.presentyourstyle.com’

The company is set up for an ecommerce business which requires a website for providing the interface to deal with the customers. There are various stakeholders of the website that include Supplier, Technical team, Designing team and Customer (Nissanoff, Daniel, 2006). These all are explained as:

Supplier

The company ‘Presentyourstyle.com’ is represented by a website to the customers so the Supplier is putting all efforts in the display of the website. The supplier expects the bigger section of the customers to visit the website for various products, purchases and refers other people. The supplier is definitely a core stakeholder of the website as of the investments made in the complete management of the website and integration of various payment services within a website.

Technical Team

The complete platform of this website is maintained by a core and dedicated technical team. This team consists of one administrator, three developers and 2 web designers. The team is responsible to keep running each service up and accurate every time. The returns of the website would influence the growth of this team.
Designing Team
The design team consists of 4 designers who actually understands the market trends and the preferences of the customers and prepares the designs of clothing for the company ‘Presentyourstyle.com’. The company is mainly focussing on the abundant variety in the designs so this team is a stakeholder for the website. The website must be designed in a way that it can display the designer clothing in a better and managed way.
Customer
The customers are core of any business to be in running position. The website is a platform to interact with the supplier, view the available products and deal with the supplier. The customer expects the website to be simple, friendly, managed and time-saving for the activities. The website needs to be designed and maintained as per the customer’s preference. As women are customers in this scenario so the website must be attractive and well managed for them otherwise they would not stay at the webpage for long time.
Ecommerce business model
The business model of the company ‘Presentyourstyle.com’ is actually based on some strategic aspects as the company implements some strategies which turn the ecommerce business as a successful trend in the market. The company has chosen only women and in women, it selected two age groups instead of all which are giving better returns to company. It will not only allow the company to focus on the options & quality of products for the selected group of the customers but also it will reduce the overhead of management and inventory for the whole customers.
The company is focusing on better quality and abundant options of the clothing for women and also the company is taking less margin so the customers are happier and sticker with the company. The company is getting the cloths from another company ‘Diva Clothing’ that helps the company to totally focus on designing and variety of the products and also it helps to manage the investment in the business. In this way, the company runs the business so that the supplier is managing the activities properly without much pain to make the customer happy for the products and the services.
Potential risks associated with the company ‘Presentyourstyle.com’
As the company is dealing in the women’s trendy and designer clothing and it is an ecommerce business so it might have following few risks:
  • Dynamic changes in preferences of the customer: As the online business is set up for women clothing and women are more vulnerable to changes in their preferences so it would be a risk to manage each & every design on the website and finally satisfying the customer (Seybold, Pat, 2001).
  • Return policies and overhead: The organization is presenting the products on the website to the customers so they view the available products and put the orders but there would be an overhead of returning back the products for the company if customer dislikes due to any reason.
  • More competition: There is possibility of entrance of many companies in the similar domain due to scope in the business. It might be possible to keep the customers in future as they simply look for options.
References
  • Tkacz, Ewaryst; Kapczynski, Adrian (2009). Internet – Technical Development and Applications. Springer. p. 255. ISBN 978-3-642-05018-3. Retrieved 2011-03-28. “The first pilot system was installing in Tesco in the UK (first demonstrated in 1979 by Michael Aldrich).”
  • Aldrich, Michael, 2012, “Finding Mrs Snowball”. Retrieved 8 March 2012.
  • Chaudhury, Abijit; Jean-Pierre Kuilboer (2002). e-Business and e-Commerce Infrastructure. McGraw-Hill. ISBN 0-07-247875-6.
  • Miller, Roger (2002). The Legal and E-Commerce Environment Today (Hardcover ed.). Thomson Learning. pp. 741 pages. ISBN 0-324-06188-9.
  • Nissanoff, Daniel (2006). FutureShop: How the New Auction Culture Will Revolutionize the Way We Buy, Sell and Get the Things We Really Want (Hardcover ed.). The Penguin Press. pp. 246 pages. ISBN 1-59420-077-7.
  • Seybold, Pat (2001). Customers.com. Crown Business Books (Random House). ISBN 0-609-60772-3.
  • Frieden, Jonathan D.; Roche, Sean Patrick (2006). “E-Commerce: Legal Issues of the Online Retailer in Virginia” (PDF). Richmond Journal of Law and Technology 13 (2)
  • Graham, Mark (2008). “Warped Geographies of Development: The Internet and Theories of Economic Development” (PDF). Geography Compass 2 (3): 771. doi:10.1111/j.1749-8198.2008.00093.x
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